Free Range Unicorn

About

Free Range Unicorn LLC is a visionary creative agency founded by Danielle Codere, a seasoned expert in POP marketing, experiential activations, high-impact brand storytelling, and multi-media production. With an extensive background in designing and executing large-scale retail and promotional campaigns, Danielle has collaborated with some of the biggest names in the industry, including Fortune 500 companies like Walmart, Target, Kohl’s, and CVS, as well as major cosmetic powerhouses such as L’Oréal and Victoria’s Secret.

Beyond retail marketing, Danielle has spearheaded large-scale events at prestigious venues, including the Fairmont Hotel in Dallas, Texas, and across major metropolitan hubs like Las Vegas, San Diego, Phoenix, Miami, and more. These include intimate destination retreats at luxury hotels as well as 1-3 day events with upwards of 1,000 attendees, where she managed end-to-end logistics, team coordination, hotel negotiations, and high-level execution—delivering seamless experiences that left lasting impressions.

Her expertise doesn’t just stop at event planning—it’s about delivering measurable results. One of Danielle’s innovative campaigns led to a staggering $1M+ in sales, marking a 52% increase from the previous year. With a deep understanding of how to create brand activations that convert, she ensures that every project—from high-end curated showcases to large-scale conferences—is not just memorable but massively impactful.

In addition to event production and marketing, Danielle is a powerhouse in media and content strategy. She serves as the Producer and Creative Director for the television show Living Abundantly with Sarah Vie, filmed at the iconic New York City Chelsea Television Studios in Manhattan. Through her expert execution of production and media rollouts, Danielle has grown the show’s YouTube audience to over 100,000+ subscribers, with individual episodes reaching 30k to 60k+ views. And this is not the only YouTube channel she started from scratch to garner over 100k subscribers, another was achieved in under 9 weeks. Her media expertise has also been instrumental in orchestrating major billboard campaigns in New York City’s Times Square and helping launch internationally best-selling books.

Free Range Unicorn LLC thrives on the belief that creativity should be untamed, strategic, and always ahead of the curve—just like the brands it helps elevate. Whether crafting an immersive in-store experience, launching a full-scale pop-up activation, leading a national media campaign, or engineering a groundbreaking retail rollout, Danielle and her team are the architects of brand magic, transforming visionary concepts into measurable success.